Tuesday 13 April 2010

Hat-Trick



Whilst in London, our tutors had arranged for myself, Jordan and Mike to visit Hat-Trick design studio which was extremely good of them and proved to be very insightful.


We all took along our portfolios on the off chance that we may get 5 minutes each to show them. We were welcomed by Alexandra Jurva, an ex pupil of Guys at Sommerset University. She had been extremely lucky to get a job at Hat-Trick as her friends Dad works there and just so happened to see her work and offer her a job. 


We all sat down in a lovely, glass conference room where Alex began to show us a whole range of projects that Hat-Trick had successfully completed for Nike, The British Heart Foundation, Shelter etc. We each took it in turn to look carefully through the work and she was very willing to talk us through the process as to how the projects had been available, been thought of and completed. 


After much discussion about their work Alex gave us 5 minutes each to put our work in front of her. All she really had to say about mines was that she loved my enthusiasm to explore different routes and that I took care with how i display work. She reflected on the order of my portfolio and said it was well thought through and she particularly liked my end sting work for the RAC. 

 

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